It is not enough to compete solely on the merit of products and services. How a company delivers its products is becoming as important as what it delivers. This experience — the journey through product discovery, trial, evaluation, purchase and beyond — provides an opportunity to add value to what is being sold. People will pay more for that experience to be a positive and easy one.
It is no longer enough to compete solely on the merit of products and services. How a company delivers its products is becoming as important as what it delivers. This experience — the journey through product discovery, trial, evaluation, purchase and beyond — provides an opportunity to add value to what is being sold. People will pay more for that experience to be a positive and easy one.
Most businesses approach to sales is different to their approach to customer service. Sales teams have targets. They are on commission. They have lots of meetings, and generally have varied schedules and busy diaries. Customer service teams on the other hand are in the office 100% of the time, usually with the same schedule every day.
There was a time not too long ago when typewriters filled offices and documents were sent by fax or by post. It was a time when no one had a mobile phone, but rather a home phone and answering machine. And it, like the eras before, and the eras since, was considered a time of technological advancement.
By Dan Rue
Since the outbreak of Covid-19 in early 2020, general practices have seen the long standing challenges they face magnified and have had entirely new challenges thrown upon them. One such challenge is finding a phone system that meets the needs of both patients and staff who may not be able (or allowed) to physically come into the practice.
With the rise in working-from-home, many of us are now using softphones - which has lots of benefits. Users can make and receive calls from their work number, transfer calls, conference calls, and talk as long as they want without using mobile minutes. But what many people working from home forget, is that soft phones are only as good as the WiFi and broadband they are connected to. And with demands on domestic broadband greater than ever between email, CRM systems and video, the competition for bandwidth can be fierce.
Usually patients are limited in their ability to lodge a complaint to directly to their surgery. They can 1) speak to the receptionist, 2) write a feedback card 3) email a general surgery address, or 4) fill out text/online questionnaires.
But what about a call recording system?
Group Twinning is a surprisingly unknown but powerful feature that enables all Group Calls to be twinned with mobiles (or other third party numbers). Each group member sets the number they want their calls twinned with. Most of the time this is a mobile, but it could be any number, for example a landline home number.
A Software-defined Wide Area Network (SD-WAN) is a virtual WAN architecture that allows companies to leverage any combination of transport services, including broadband internet services, to securely connect users to applications (video, voice, cloud-based programmes, etc).
